Tombola Bingo uses a different marketing strategy
One of the most popular bingo sites in the UK has taken a completely different route to launch its brand new bingo promotion. Tombola Bingo has not looked at the television or internet for its latest promotion. Instead, the latest campaign for this popular online bingo site was launched all over UK through the print media.
Tombola Bingo had leaflets inserted into 14 of Britain’s most popular magazines which included That’s Life, Heat and TV Choice. Bingo fans could get a free entry into the fantastic bingo promotion where they would get the opportunity to win a whopping £100,000 cash jackpot. However, what they needed was the unique code which was printed on each leaflet in order to play the bingo games that would lead them to the jackpot.
The special Summer Promotion by Tombola Bingo was played during mid July for a whole week and had cash prizes that offered more than £ 100,000. This made it one of the biggest bounties in online bingo history for free bingo games. The campaign was extremely successful and drew a lot of attention from the online bingo community.
The £100,000 jackpot was shared amongst six winners and each took home £16,666 in cash.
